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Thursday, February 1, 2018 9 a.m. to 11 a.m.

Presented by Jenny Clark, President, Solvability

Success in government contracting is still rooted in marketing best practices such as research, target markets, target accounts, differentiation, value proposition, and effective pricing strategies. This session will present best practices in marketing and pricing your business including a marketing framework for you to use in your business and a review of the basic pricing considerations. Jenny is also a Defense Contract Audi Agency (DCAA) expert so she will address pricing from a compliance perspective as well.

Fee: $30

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Government contracting selling Business Development Marketing