In response to coronavirus and to help minimize its spread, many UCF events are being canceled.

If you have questions about what’s still open around campus, please check out this regularly updated guide.

Monday, September 23, 2019 4:30 p.m. to 5:30 p.m.

Register on COBA pass

Presenter Bio

Steve Rollins is the Senior Vice President of Rock ‘Em Socks, a sports licensed and lifestyle focused sock brand located in Orlando, FL. The company was started by his college classmate in a dorm room at UCF in 2011. Originally a customer, Steve took the opportunity to join the brand in it’s infancy to help take things to the next level. Over the past 6 years he has worked side by side with the founder to work in every department and grow all components of the business from production and design to marketing and sales. A fast, smart, and creative business mindset has brought the company value from every angle. Rock ‘Em works with over 150 colleges, the NCAA, and professional sports teams in the NBA & NHL. A unique business model has propelled Rock ‘Em to be a leader in the category by blending creativity with in-house production and speed to market.


The Exchange: BA1 Rm 148



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