Anthony "Biggie" Bencomo will discuss how building a brand is like making a sandwich. The UCF alum studied marketing and now has two clothing brands. For the past 10 years, he has turned his passion for sandwiches into a sandwich-themed clothing brand: Deli Fresh Threads. Bencomo will share the importance consistency, leaning into your niche and building a community around it. Plus, learn the importance of the journey and where it can lead you.
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