Dissertation Defense: Justice for George Floyd: The Tipping Point?

Tuesday, March 21, 2023 4 p.m. to 5:30 p.m.

Announcing the Final Examination of Christopher C. Odom for the degree of Doctor of Philosophy in Texts and Technology

Through the lens of the justice for Gorge Floyd protests, this dissertation offers a critique, consultation, creation, and contribution to the visual imagery emerging from the digital activism of social movements. Built upon of foundation of counterpublics, critical race counterstory, counter-narratives, the Black public sphere, rhetorical-cultural narrative, rhetorical-cultural memory, visual social semiotics, hashtag activism, and media framing and schemas, this dissertation engages in a rhetorical-semiotic-technocultural analysis of the justice for George Floyd protests as a social movement. Through the vantage point of art, activism, and academic scholarship, this dissertation offers advice for social movements engaged in social justice and social change. Culture, as moderator, influenced the rhetorical-semiotic-technocultural messaging of the visual imagery emerging from the digital imagery of the justice for George Floyd social movement. Global citizens were motivated to take to the streets to demand social justice and social change. Drawing upon the justice for George Floyd movement, this dissertation offers ten activist strategic propositions for the preservation of the cultural narrative, memory, and history of social movements which utilize visuality to withstand social movement backlash.

Committee in Charge: Dr. Blake Scott, Dr. Barry Mauer, Dr. Scot A. French, Dr. Erica Rodriguez Kight

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