Success in government contracting is still rooted in marketing best practices such as research, target markets, target accounts, differentiation, value proposition, and effective pricing strategies. This session will present best practices in marketing and pricing your business including a marketing framework for you to use in your business and a review of the basic pricing considerations.
The Florida SBDC at UCF is located inside the National Entrepreneur Center inside the Orlando Fashion Square Mall. 3201 E. Colonial Drive, Suite A20, Orlando, FL 32803